Inbound marketing for B2B companies
At least 1/3 of all B2B technical buyers typically browse up to four pages of Google search during their buying journey. What’s more, most technology buyers rely not only on vendors to make purchases, but also to find new solutions and online channels. So why not combine your knowledge with our experience to create an inbound marketing strategy for B2B companies that generates more conversions for your business?
The benefits of Inbound Marketing for B2B companies
One question many people have when they are just starting to understand Inbound Marketing is: is it worth investing in it? So with that in mind, we are going to show you some benefits that this strategy can offer your company.
Therefore, if you are looking to strengthen your brand and increase sales, this strategy is the most recommended. This is because, in Inbound Marketing, the public likes, comments, shares and engages a lot with your content.
How does our process work?
Check out below how our B2B Inbound Marketing process works
1 – Kick-off Meeting
Our work is carried out with complete strategic planning, including identifying your persona, analyzing competitors and other relevant aspects, as well as lead profiles to be used to build organic or paid campaigns.
2 – Market and Competition
In our planning, in addition to the personas, we include a complete mapping of your market, positioning and competition (benchmarking).
3 – SEO and Content
With a broad view of the market, we audit your current content, SEO and also structure the main keywords that we will use to achieve all your business objectives.
4 – Organic and Paid Campaigns
To better organize and distribute digital assets, we divided all tactical work into campaigns. Each campaign encompasses organic content and paid media, which also includes email marketing.
5 – Organic Content
With a broad view of the market, we audit your current SEO content and structure the main keywords that we will use to achieve all your business objectives.
6 – Ready!
After these steps, your B2B Inbound Marketing begins to be operated by our specialized team, bringing the best results for your company!
So what are you waiting for to boost your business right now with Beatz Digital?
Enter our website and contact us!